Spark unique moments of creativity with the INSTAX SQUARE SQ40 an eternally chic instant camera that looks as good as it shoots.

Capture the true you.

Style & Smile

Put yourself in the moment, as it happens, with the INSTAX SQUARE SQ40. Rotate the lens to Selfie mode, then flip the camera to frame yourself in the selfie mirror, and youre ready to capture the true you. Because lets face it, sometimes its fun to be centre of attention.

Remarkably easy

Its all in the twist. Twist to turn on. Twist to enter Selfie mode. Twist to turn off. Nothing more complicated, nothing to stand in the way of capturing that shot before the moment passes. The INSTAX SQUARE SQ40 is wonderfully versatile, so its always ready for all your creative endeavours.

Timeless looks

Designed with the boldest in mind, the INSTAX SQUARE SQ40s square silhouette and classic black finish goes with any look. In fact, with its textured and sophisticated finish, and all the feel of analogue photography, we may even be bold enough to say itll enhance your unique style.

Light work

See that? Beautifully exposed SQUARE prints, every time. Even the most discerning eye wont be able to fault the SQ40. Featuring automatic exposure, expressing your creativity couldnt be easier, just point and snap, and leave the SQUARE SQ40 to do the rest.

Key Features

Uses Fujifilm Instant Colour Film "instax SQUARE" (separately available)

Film Size 86mm x 72mm

Picture Size 62mm x 62mm

Film Developing Time Approximately 90 seconds (Varies depending on the ambient temperature)

Reverse Galilean Viewfinder, 0.4x, with target spot

2 components, 2 elements, f = 65.75 mm, 1:12.6 Lens

Programmed electronic shutter 1/2 to 1/400 sec. Slow synchro for low light

Automatic, Lv 5.0 to 15.5 (ISO 800)

Constant firing flash (automatic light adjustment), recycle time: 7.5 seconds or less (when using new batteries), effective flash range: 0.3 to 2.2 m

Standard & Selfie Shooting Modes

Range: 0.3 m and beyond (use Selfie mode for 0.3 m to 0.5 m)

Two lithium batteries (CR2)

Capacity: Approximately 30 instax SQUARE 10-pack film packs (under FUJIFILM test conditions)

134.2 mm 120.2 mm 60.5 mm

453 g (without batteries, strap, and film)